Purposes for which we use your Data

Necessary

We use cookies to power necessary features on the website, such as for load balancing, contact forms, and navigational features.

Performance

These cookies collect information about how our visitors use the website. For example, it enables us to know which pages visitors go to most often, how quickly the pages load, and if they get error messages from web pages. We will store a generated identity to link your pages together into a visit and to identify unique visitors. These will be set to expire in 26 months.

Functionality

These cookies allow the website to remember choices you make. This could include searches made on the website and saved vehicles you have asked us to remember.

They may also be used to provide services you have asked for, such as watching a video.

Targeting

Conversion tracking helps us measure our marketing campaigns. We also use some tools that track the user experience on our website to identify improvements to its usability. These cookies are used to deliver content and adverts more relevant and suited to you and your interests. The cookies are usually placed by advertising networks with the website operator’s permission. They remember what websites you have visited and this information is shared with other organisations such as advertisers. Quite often, targeting cookies will be linked to site functionality provided by the other organisations.

We may also carry Web Beacons that are placed by third party advertisers. These Beacons do not carry any personally identifiable information and are only used to track the level of effectiveness of a particular campaign.